We've launched a brand new, stand alone, dedicated, super shiny, makes your life easier, website specifically for door drop marketing. And to make sure it's 100% crystal clear what it's about, we've called it DoorDrops4U. Oh yeah, we're not messing about. 'Why?' I hear you all cry at the very top of your voice, with excited curiosity coursing through your
We're keen as mustard to share a bit of news with you. We recently attended the highly recognised 2024 Digital Printer Awards, an industry event run by the well-respected Digital Printer publication. We attended because we'd entered our own KNP “Keen As Mustard” direct mail campaign in the Best Marketing Collateral award. And I’m chuffed to say that we won! There were
How can Digital Asset Management help your business? Your brand is your competitive advantage. And quality on-brand content, when effectively and dynamically distributed, is a powerful differentiator for every business. It can help organisations perform efficiently or resonate with their customers and targets. It can also build a strong identity that improves perception, and ultimately drive revenue growth. However, today's
We’re exhibiting at B2B Marketing Expo. It’s finally here. Well, next week – 16 & 17 Nov to be precise, but you know what we mean. It’s been two long years waiting for the show to take place and we’re delighted it’s now just around the corner. So, if you’re attending, please make sure you stop by stand B2B-040. It’ll
There are just over 3 weeks to go before B2B Marketing Expo 2021 takes place on the 16-17 November. The team are getting all excited because we're going to be exhibiting. We're fired up to be back at a live event again, face to face, in person. Come on! And we're doubly happy as we've got some awesome services and
Door Drops - are you planning for life after lockdown. That's the question right now. With the vaccine programme fuelling positivity and Boris announcing the roadmap out of lockdown, we’re already seeing an upturn in clients planning for their return. Whilst there’s no guarantee lockdown will be lifted as set out last Monday, Feb 22, non-essential retail and hospitality businesses
QR codes have now well and truly become part of our daily lives. As consumers have become more aware of the technology and comfortable with how to use it, businesses are taking advantage of the new opportunities opening up. And that, more and more, includes connected print such as Direct Mail, to create more seamless customer experiences. Having
Many businesses are beginning to see a definite path out of what's been, quite honestly, an 'annus horibilis'. The lifting of lockdown restrictions and the forthcoming roll out of vaccines may encourage you to begin promoting your business more widely once more. And if you're looking to get on the front foot with a January promotional message, there's still time
One of the main challenges facing businesses today is being heard amidst the vast array of marketing messages. Your customers are exposed to literally thousands every single day, making it hard to get your message through. And that challenge is exacerbated in difficult times, such as those we’re all facing now. If you’ve got a couple of minutes, read on
When you get into a conversation about direct mail and fulfilment, it can seem like a complicated area with lots of terms to get your head around. So we thought it'd be a good idea to do our own 'mailing terms explained' article. So let’s get going explaining what some of the words or phrases you hear actually mean, give you
The Royal Mail MarketReach Covid-19 Open For Business Incentive is a major long term boost for businesses and for the direct mail channel. As lockdown eases, the government is switching some of it’s attention to re-starting the UK economy. And Royal Mail MarketReach is looking to help organisations recover, with the launch of a scheme designed to re-ignite direct mail
For many years now we’ve worked with industry leading event and exhibition organisers to deliver their print and direct mail requirements. And during that time we’ve learnt that one of the biggest challenges facing an Event Manager or Marketing Manager is the pressure of time. Time to organise, time to deal with multiple stakeholders, time to manage suppliers, time to
