Door Drops - are you planning for life after lockdown. That's the question right now. With the vaccine programme fuelling positivity and Boris announcing the roadmap out of lockdown, we’re already seeing an upturn in clients planning for their return. Whilst there’s no guarantee lockdown will be lifted as set out last Monday, Feb 22, non-essential retail and hospitality businesses
QR codes have now well and truly become part of our daily lives. As consumers have become more aware of the technology and comfortable with how to use it, businesses are taking advantage of the new opportunities opening up. And that, more and more, includes connected print such as Direct Mail, to create more seamless customer experiences. Having
At the end of January, a couple of weeks into the third national lockdown, we conducted a poll asking one question: What do you want from your suppliers in 2021? The upheaval and change companies have faced due to Covid19 has had a profound impact on how businesses operate, inc. supplier relationships. It’s forced businesses of all sizes across huge
The print and customer communications industry, our industry, is brilliant. We believe in it. And we're recruiting. It's resourceful and constantly evolving, with exciting new innovations that push forward what's possible for clients constantly being introduced. We've been at the forefront of that push in the last 12 months, adding new digital print production technology, new digital die-cutting technology and new
New year, new team member. Want to find out who's working their magic on your printed materials? Say hello to Laurie Allen. Our previous Meet the Team posts have proved to be 'interesting' to say the least, and I'm sure this'll be no different. Once you've found out about Laurie, you decide if it's been enlightening or just plain worrying. So
We're excited again. Because we recently installed another new piece of kit. A variable digital foiling machine that’s already helping us cost effectively deliver high-quality print jobs for our clients. The kind of jobs that deliver real wow and much more impact for them. Variable digital foiling - pushing print boundaries. You might have read a previous blog post about
Many businesses are beginning to see a definite path out of what's been, quite honestly, an 'annus horibilis'. The lifting of lockdown restrictions and the forthcoming roll out of vaccines may encourage you to begin promoting your business more widely once more. And if you're looking to get on the front foot with a January promotional message, there's still time
Well, yesterday was the Suffolk Business Awards 2020 and we didn’t win Small Business of The Year. I’m gutted but that’s only natural isn’t it. Our warm congratulations go to the winners Strategiq, who also went on to scoop the overall prize of Business of the Year. Worthy winners indeed, and something that softened the blow was being up against
One of the main challenges facing businesses today is being heard amidst the vast array of marketing messages. Your customers are exposed to literally thousands every single day, making it hard to get your message through. And that challenge is exacerbated in difficult times, such as those we’re all facing now. If you’ve got a couple of minutes, read on
It's Meet the Team time again. That twilight zone kind of time when we delve into the potentially enlightening yet generally murky depths of our team's minds. And ask, 'what makes you tick'? This time, the KNPer in the spotlight is the awesome Chris Chell. How do we know he's awesome? He told us. Whether you think that after reading
2020. It’s been a difficult year. Is that an understatement? If it is, or if it isn’t, what’s for sure is that it’s been the same for every business. We’re no different to any other in that respect. Like everyone else, we’ve faced challenges that have seen us adapt our processes and how our team operate. And we’ve even adapted
When you get into a conversation about direct mail and fulfilment, it can seem like a complicated area with lots of terms to get your head around. So we thought it'd be a good idea to do our own 'mailing terms explained' article. So let’s get going explaining what some of the words or phrases you hear actually mean, give you
