Speaking in Shanghai: a personal post from our MD, Dave

By |2019-02-04T16:54:41+00:00February 1st, 2019|Uncategorized|

I was at a Symposium Keynote last year and struck up a conversation with the chap sat next to me. We got talking about what I did, my background and what drives me on. I’ve loved every minute of hard work I’ve put in to make my own way, grow KNP and build long lasting client relationships. But I get

Print improves overall campaign effectiveness

By |2019-02-04T16:58:06+00:00February 1st, 2019|Uncategorized|

We’re in the print business, we believe in its ability to cut through, and how well thought out print helps brands get in front of their audience. But it’s not just us. Here’s some pretty robust evidence that shows how including print in your channel mix has a positive impact on campaign effectiveness and improves campaign ROI. #printing #directmail

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